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Gary Brecka Takes "Future of Longevity" Live Tour to Boulder and Denver

Sep 24
1 min read

The Announcement

Ultimate Longevity Center (ULC), the Sequel Brands longevity franchise fronted by biohacker Gary Brecka, announced on September 23 that it is bringing "The Future of Longevity LIVE" to Colorado on October 4. The tour stops in two venues in one day: a 10:30 a.m. session at Macky Auditorium in Boulder, followed by a 3:30 p.m. session at the Fillmore Auditorium in Denver. Both events are free with advance registration.

What's On Offer

The events pair Brecka's health and performance talks with product activations and wellness-brand showcases, plus hands-on demos of ULC's diagnostics and recovery technology. ULC is using the stops to court new members and franchise interest, continuing the direct-to-consumer playbook it has run since its first big live event.

Momentum Since the LA Debut

The Colorado dates follow ULC's August 16 debut at LA's Peacock Theater, Brecka's first large-scale live event under the ULC banner. That event came on the heels of ULC selling roughly 200 franchise territories before a single location had even opened. Sunday's double-header suggests the company is scaling the same live-event, franchise-recruitment model beyond Los Angeles.

The Backdrop

The tour continues even as Brecka's business dealings remain under legal scrutiny: Cardone Ventures and 10X Health Ventures have pursued multiple state and federal lawsuits against Brecka, business partner Sage Workinger, and affiliated companies over their prior partnership breakup. Some of those disputes have settled, while others reportedly remain open. Neither ULC nor Brecka has cited the litigation as a factor in the expansion.

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